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The ToyAward: Gold for toys
There are thousands of novelties and trends for children’s toys. But which new toy is a real innovation that will give children pleasure and is useful?
The ToyAward reliably provides the answer. The internationally recognized prize of the Spielwarenmesse® is presented annually by an expert jury.
The criteria for the ToyAward are:
Play fun. Originality. Safety. Workmanship & quality.
Comprehensibility of product concept. Prospects of success in the shop.
What winners and nominees say
"The nomination for the ToyAward had a huge impact and led many visitors to our booth."
Yookidoo (2016 nominee in the category Baby&Infant)
"Thank you for the great support around the ToyAward!"
ZURU/Splash Toys (2016 winner in the category SchoolKids)
Only 4 play ideas can win.
Retailers and customers are always winners.
Would you like to know the categories for determining the ToyAward winners?
• Baby&Infant: 0–3 years
• PreSchool: 3–6 years
• SchoolKids: 6–10 years
• Teenager&Adults: 10 years plus
The ToyAward categories are based on the development stages of children. You can rely on this when looking for toy trends and novelties.
Dear Exhibitor,
Entering your new product for the ToyAward gives you a unique opportunity to make your play idea stand out from other products. You can enter up to 3 products for the ToyAward 2019 free. The application for the ToyAward 2019 starts on 15 September 2018. Closing date for the application is on 23 November 2018.
In order to upload your product pictures, please visit this website on your desktop pc and register your application.
The major dates:
Announcement of nominations: 24 January 2019
Announcement of winners: 29 January 2019
We wish you lots of success!
Dear Exhibitor,
Entering your new product for the ToyAward gives you a unique opportunity to make your play idea stand out from other products. You can enter up to 3 products for the ToyAward 2019 free. The application for the ToyAward 2019 starts on 15 September 2018. Closing date for the application is on 23 November 2018.
In order to upload your product pictures, please visit this website on your desktop pc and register your application.
The major dates:
Announcement of nominations: 24 January 2019
Announcement of winners: 29 January 2019
We wish you lots of success!
